From distillery Herman Jansen to your glass


reating gin takes patience. When six botanicals are involved, balance is key. Our distillation and infusion process is time-consuming for a reason: we want our bottles to contain the best possible spirit. Let us show you how it’s done…

Sir Edmond Gin is made in Schiedam, The Netherlands, by one of the best distilleries in the world: Herman Jansen. The family business started in 1777 and has been distilling spirits for almost more than 250 years.

The creation of our Bourbon vanilla infused gin didn’t happen overnight. Before the first bottles of Sir Edmond rolled off the production line, countless combinations of ingredients were tested. A full year of talking with master distillers and having samples made eventually resulted in the perfect recipe.

Eight weeks. That’s how long it takes to craft the smoothest and most refined gin imaginable with nothing but natural ingredients and high-quality alcohol. To put this into perspective: a ‘normal’ gin can be made within 24 hours. So, what actually happens in those eight weeks? First, all botanicals are distilled in two separate pot stills — except the Bourbon vanilla, because distilling vanilla at a high temperature would destroy its flavour. Instead, it’s infused in alcohol for six weeks. It’s a cold infusion to ensure the release of more delicate and complex aroma’s. After the two liquids are blended together, the substance is put into a resting tank for one week to achieve perfect harmony.

Not that simple, huh? No wonder a lot of distilleries passed on the challenge. But then Herman Jansen came along, ready to give it a try. And my oh my, did they succeed! We headed over to the famous distillery in Schiedam to capture the magic on camera. The distillation of the juniper, angelica root, ginger, cardamom and cinnamon. The infusion of the Bourbon vanilla. The blending. The bottling. All steps necessary to end up with the rebellious spirit that we love and cherish are here for you to watch. Enjoy!