At Sir Edmond Gin, we recognise that bartenders are the vital link between our craft and the glass. As our most influential brand ambassadors, they introduce our gin to the world one serve at a time, transforming carefully crafted spirits into memorable experiences.
Behind every cocktail lies a story. Not only of the ingredients that fill the glass, but also of the bartender who brings it to life. With that in mind, we are proud to introduce our new social media serie: Bartender's Favourite.
By shining a spotlight on the talented professionals behind the bar, we aim to foster a vibrant global community where bartenders can connect, inspire one another, and continue to elevate the art of mixology.
Every bartender leaves a unique signature on their creations. Some are drawn to bright, citrus-led flavours, while others favour elegant floral notes or richer, more complex profiles. In Bartender's Favourite, these individual preferences come to life through carefully crafted serves that reflect both personality and creativity. It is not only about the recipe itself, but also about the way each cocktail is built, presented, and experienced.
From signature serves to unexpected flavour combinations, every edition offers an exclusive glimpse into the world behind the bar and the people shaping today's cocktail culture.
Stay tuned – the next video of Bartender's Favourite will be launching soon on our social media channels!